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Global Logistic Data Dashboard
Designing a centralised data dashboard for the management of a global logistics company to accelerate decision-making
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Contents
About the case
Research - Empathise
Research - ideate
Design
Research - Ideate
Understand the data that the user daily interact with
Define the problems
Prioritise and scoping the first phase design
Understand the data
Objective
There are 11 regions with independent divisions that have similar but slightly different data.
Key Questions
What kinds of data are impactful to the users?
How should we structure the dashboard?
How should the data be presented on the dashboard?
Understand
Empathise
Stage 1
Understand key pain points, working patterns and needs
Method
User interview with Business Team & Financial Team
Walkthrough current Excel reports
Key Questions
What is their daily routine to prepare reports?
How did the teams interact with data?
Stage 2
Understand data sources and their formats from different regions
Method
Technical Research with Data Analysts from different regions
Discussion with Frontend Developers
Key Questions
How can we normalise the data?
Are there any limitations in the data sources?
