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Global Logistic Data Dashboard
Designing a centralised data dashboard for the management of a global logistics company to accelerate decision-making
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Contents
About the case
Research - Empathise
Research - ideate
Design
Research - Empathise
Understand the user daily routine
Find out the pain point and uncover the root problem
Understand
Empathise
Stage 1
Understand key pain points, working patterns and needs
Method
User interview with Business Team & Financial Team
Walkthrough current Excel reports
Key Questions
What is their daily routine to prepare reports?
How did the teams interact with data?
Stage 2
Understand data sources and their formats from different regions
Method
Technical Research with Data Analysts from different regions
Discussion with Frontend Developers
Key Questions
How can we normalise the data?
Are there any limitations in the data sources?
Understand
User Journey
Existing Journey
Streamlined Journey
Sum up
Vision Statement
How might we...
automate the generation of data insights so that the management can make data-driven decisions effectively?