Menu
Close
Home
About
Works
Awards
Schedule to meet
Back
B2C E-commerce App
Uplifting the business value of an e-commerce app through consultation & UX research
Content List
Close
Contents
About the case
User Research
Classification & Mapping
Possibility & Scenario
Design Outcome
Design Outcome
Validate concepts through prototyping and user testing.
Come up with design solutions and strategies.
Key Questions
Which concepts require less resources?
Which is the critical and most important?
Who will involve?
What is the priority?
Deliver
Evaluation
Stage 1
Prototyping
Method
Card sorting
Clickable prototype (Figma)
Through the card sorting to learn the information's grouping preference. The clickable prototype was designed with the revamped image and information.
Stage 2
Concept Poster
Method
Observation
Think aloud protocol
Scenario & Tasks
Through user testing to observe and validate the design solution, and find out areas to be improved in the next iteration.
Stage 3
Design Solutions
Method
Design guidelines
Actionable insights
Deliver design guidelines and actionable insights for both short-term and long-term to build and grow the e-commerce platform.
Result
Feature of Family Profiles
Themed Materials Design
Enhanced Navigation
