Logistic B2B Platform and Staffs App

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Logistic B2B Platform and Staffs App

Increasing the transparency of courier services through digitalising the services to a web platform & mobile app

Logistic B2B Platform and Staffs App

Increasing the transparency of courier services through digitalising the services to a web platform & mobile app

Kerry Express (KE) is a well-known regional courier. The company focused on B2B delivery solutions in the past decade. In 2022, KE tendered for the HSBC service contract of daily “Headquarter to Brunch (H2B)” direct delivery service. In this project, I helped KE to build a brand new digital service, including an admin dashboard, an interface for bank users and a courier app, aiming to increase the transparency through the real-time monitoring for the enterprise.

Role

Senior Product Designer (UX & UI)

Deliverables

User Interview
Observation
Components Library
App Flow
High-fidelity Interactive Prototypes
Documentation
Usability Tests

Specifications

4 Months duration
Work with another designer
Figma was applied

Background

Kerry Express, a member of Kerry Logistic Network, is currently handling more than 1 million parcels in the region on a daily basis, which is the growing delivery service provider.

Challenge

Digitalise the existing service - Understanding the existing workflow, and defining the foundation and digital touch points of the digital product.
Design UX for various stakeholders - Frontline workers, back office users and the bank staff had their own practices and expectation. The design should align with them.
Design UI and hi-fi prototype - Providing a preview for the business team to write the proposal and as a reference for the development team to implement it.

Design Criteria

Considering the digital end point for different target user, the UX and UI design should possess these criteria:

Transparency

Both side of the user can access the reasonable data for tracking.

Real-time

Visualise the realtime data and respond the current situation digital.

User-friendly

Provide an easy-to-use experience to diverse audiences from different backgrounds using the company service.

Final Outcome

Office Platform

Tracking Dashboard

Provides a high-level data visualisation to bank user or internal user keep track on the delivery punctuality and service quality.

All online Route

Enables the back office users to create routes and monitor the point-to-point delivery in real-time.

Route Details

Allow user to review every delivery details.

Courier App

Wisher mapping with route

Courier Dashboard

Result

Won the HSBC banking H2B service contract in 2023
Citibank started to use the service in 2023

Contents

About the case

Logistic B2B Platform and Staffs App

Increasing the transparency of courier services through digitalising the services to a web platform & mobile app

Role

Senior Product Designer (UX & UI)

Deliverables

User Interview
Observation
Components Library
App Flow
High-fidelity Interactive Prototypes
Documentation
Usability Tests

Specifications

4 Months duration
Work with another designer
Figma was applied

Background

Kerry Express, a member of Kerry Logistic Network, is currently handling more than 1 million parcels in the region on a daily basis, which is the growing delivery service provider.

Challenge

Digitalise the existing service - Understanding the existing workflow, and defining the foundation and digital touch points of the digital product.
Design UX for various stakeholders - Frontline workers, back office users and the bank staff had their own practices and expectation. The design should align with them.
Design UI and hi-fi prototype - Providing a preview for the business team to write the proposal and as a reference for the development team to implement it.

Design Criteria

Considering the digital end point for different target user, the UX and UI design should possess these criteria:

Transparency

Both side of the user can access the reasonable data for tracking.

Real-time

Visualise the realtime data and respond the current situation digital.

User-friendly

Provide an easy-to-use experience to diverse audiences from different backgrounds using the company service.

Final Outcome

Office Platform

Tracking Dashboard

Provides a high-level data visualisation to bank user or internal user keep track on the delivery punctuality and service quality.

All online Route

Enables the back office users to create routes and monitor the point-to-point delivery in real-time.

Route Details

Allow user to review every delivery details.

Courier App

Wisher mapping with route

Courier Dashboard

Result

Won the HSBC banking H2B service contract in 2023
Citibank started to use the service in 2023